Visitors take photos in front of the Meta (Facebook) sign at its headquarters in Menlo Park, California, on December 29, 2022.
Tayfun Coskun | Anadolu Agency | Getty Images
Meta is rolling out a recent paid verification subscription service called Meta Verified, CEO Mark Zuckerberg announced in an Instagram update Sunday.
For $11.99 a month on the internet and $14.99 a month on iOS, users on Meta’s Instagram and Facebook platforms will give you the option to submit their government ID and get a blue verification badge. The service might be introduced in Australia and Recent Zealand this week, and more countries will follow, Zuckerberg said.
“This recent feature is about increasing authenticity and security across our services,” Zuckerberg wrote within the post.
Meta has historically granted verification to notable users like politicians, executives, members of the press and organizations to signal their legitimacy. The corporate’s recent subscription service is analogous to Twitter’s revamped service called Twitter Blue, which also grants users a verification badge in the event that they pay a monthly fee.
Twitter launched its updated Twitter Blue subscription service in December after the corporate’s recent owner Elon Musk pulled and delayed the initial launch in November. The Tesla and SpaceX CEO, who acquired Twitter for $44 billion in October, has said the brand new verification system might be “the nice leveler” and provides “power to the people.“