The White House on Monday joined the social media platform Threads, the Meta rival to Elon Musk’s X social media platform.
The move, which the White House says was in the method for several weeks, comes just days after the White House and others criticized Musk for the amplification and endorsement of an anti-Semitic post.
Major media firms, including Comcast, Disney and Warner Bros. Discovery, announced that they were pausing ads on X, formerly often known as Twitter.
The move, which the White House says was in the method for several weeks, comes just days after the White House and others criticized Elon Musk for the amplification and endorsement of an anti-Semitic post.AP
Mark Zuckerberg’s Meta launched Threads in July.AFP via Getty Images
Messaging platform X on Monday sued media watchdog group Media Matters, alleging the organization defamed the platform after it published a report that said ads for major brands had appeared next to posts touting Nazism.
The White House launched its own official account, in addition to accounts for the president, First Lady, vp, and second gentleman. Moreover, a spokesperson for President Biden’s re-election campaign told CNN that the president, in addition to Vice President Kamala Harris, would launch personal accounts on Threads as well.
A White House spokeswoman, Robyn Patterson, said the rationale for the move is because “we’re committed to meeting people where they’re.”
The White House launched its own official account, in addition to accounts for the president, First Lady, vp, and second gentleman.REUTERS
The White House’s decision to affix Threads gives the platform, controlled by Facebook founder Mark Zuckerberg, added credibility. It also comes as some key public figures declare that they’re switching from X to Threads entirely, citing Musk’s conduct because the impetus for the move.
