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Home Lifestyle

Prada’s $3,650 dress mocked for resembling ‘Travelodge towel’

INBV News by INBV News
April 11, 2023
in Lifestyle
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Prada’s $3,650 dress mocked for resembling ‘Travelodge towel’
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This outfit has people dropping out.

Prada’s $3,650 mini dress is being mocked online, with many savagely comparing the frock to a towel or curtains.

The Prada strapless satin and pongé mini dress in “iron gray,” a part of the spring-summer 2023 collection, is described by the brand as having a “wrinkled finish that recalls a sheet of paper.”

But ruthless fashion fans think it more closely resembles a shower towel, with one critic calling it a “Travelodge towel” and one other saying it looks just like the model just stepped out of the shower.

“Available in size, Travelodge towel only,” joked one Facebook user in a now-deleted comment.

“It’s giving me ‘Wrap something around you to reply the door’ vibes,” added one other.

“Produced from spare curtain material,” chimed in a 3rd person.

One commenter said they couldn’t stop laughing on the dress, while one other said it “looks like an elephant hoof.”

Despite its hefty price tag and puzzling design, the garment is already sold out on the official Prada site, but a longer version in “granite grey,” which costs $4,100, remains to be available.

The item’s description said the strapless silk dress was meant to be each “raw and sensual.”

“In an emulsification of contrasts, the Spring Summer 2023 collection explores the interrelationship between the raw and sensual, delicacy and roughness,” the brand’s website reads. “This strapless satin and pongé dress expresses a way of apparent accidentality through its stark construction, with creased made through a wrinkled finish that recalls a sheet of paper.”


The Prada Strapless satin and pongé mini-dress — which will cost fashionistas a whopping $3,650 —measures a jaw-dropping 2.7 inches and features a side zipper and strapless neckline.
The Prada strapless satin and pongé mini dress costs a whopping $3,650.
Jam Press/Prada

“In an emulsification of contrasts, the Spring Summer 2023 collection explores the interrelationship between the raw and sensual, delicacy and roughness,” reads the item’s description on Prada’s website.
Jam Press/Prada

The frock has been the subject of several jokes on Facebook by saying the wearer would look like they just stepped out of the shower.
The frock has been the topic of several jokes on Facebook.
Jam Press

“It’s giving me ‘Wrap something around you to reply the door’ vibes,” one person joked.
Jam Press/Prada

The Post has reached out to Prada for comment.

In a statement to Vogue magazine, the minds behind the Italian fashion house explained their vision for the spring 2023 collection, which included the mini dress.

“There may be a way of the life of girls,” co-creative director Miuccia Prada said. “Life and humanity crafts the garments — not superficial embellishment, but traces of living, leaving marks. This concept of garments shaped by humanity excites us.”

“Greater than some other collection, this one is stuffed with different views … different bodies of labor, inside a single body of labor — shifting between disparate form languages,” added the brand’s other co-creative director, Belgian designer Raf Simons.

It’s not Prada’s first baffling design to boost eyebrows, after all. The brand’s latest high-fashion offering, $795 winter puffer coats for dogs, also got tongues wagging.

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