
Meta’s own researchers called Instagram a “drug” while burying evidence that the corporate’s social media apps were hurting kids’ mental health, in accordance with bombshell filings unsealed in California federal court on Friday.
The alarming details surfaced in Northern California District Court, where a coalition of US state attorneys general, school districts and fogeys are suing Meta, Google-owned YouTube, TikTok and Snap over allegations they prioritized profit while misleading the general public about potential risks to children.
“Oh my gosh yall IG is a drug,” one Meta user experience researcher allegedly stated in an internal chat, in accordance with documents cited within the court records.
“We’re principally pushers,” one other Meta worker allegedly responded.
Instagram chief Adam Mosseri “doesn’t need to hear it” and “freaked out” when presented with an internal review about how the app was essentially getting kids hooked with dopamine hits, certainly one of the researchers said.
The plaintiffs allege that the interior evidence showed Meta has a track record of systematically downplaying or covering up research showing how its apps were fueling addiction and anxiety or depression, as well evidence that youngsters were being exposed to online sexual predators.
“We strongly disagree with these allegations, which depend on cherry-picked quotes and misinformed opinions in an try and present a deliberately misleading picture,” a Meta spokesperson said in an announcement.
“The complete record will show that for over a decade, we’ve got listened to oldsters, researched issues that matter most, and made real changes to guard teens – like introducing Teen Accounts with built-in protections and providing parents with controls to administer their teens’ experiences,” the spokesperson added.
Evidence cited within the newly unsealed filings includes sworn testimony from current and former Meta employees, in addition to internal documents obtained through discovery. Time was first to report on the filings.
The filings cited testimony from Instagram’s former head of safety and well-being, Vaishnavi Jayakumar, together with internal docs that showed Meta had a “17x” strike policy before suspending accounts linked “trafficking of humans for sex.”
“That implies that you can incur 16 violations for prostitution and sexual solicitation, and upon the seventeenth violation, your account can be suspended,” Jayakumar testified. “By any measure across the industry, [that] is a really, very high strike threshold.”
The legal transient also unpacks Meta’s alleged handling of research codenamed “Project Mercury,” a 2020 study that examined what happens when users stopped using Facebook and Instagram for a month in comparison with those that continued normal usage.
To Meta’s alleged “disappointment,” the study showed “[p]eople who stopped using Facebook for per week reported lower feelings of depression, anxiety, loneliness, and social comparison,” in accordance with documents cited within the filings. Social comparison refers to people determining their self-worth based on how they’re much like or different from others.
Moderately than publicize the outcomes or conduct more research, Meta allegedly opted to bury the study while claiming its findings were biased as a “results of the prevailing media narrative around the corporate.”
One Meta worker fretted that keeping the outcomes hidden was “going to appear to be tobacco corporations doing research and knowing cigs were bad after which keeping that info to themselves,” in accordance with internal documents.
The plaintiffs allege that “Project Mercury” was direct evidence that Meta officials lied to Congress after they said in December 2020 that they’d no technique to determine if there was a correlation between increased use of Instagram and harm to teenage girls.
The court documents could cause more blowback for Meta on Capitol Hill, where the corporate’s executives have insisted for years that they’re doing all they will to guard underage users from bad outcomes.
“Mark Zuckerberg has blood on his hands: he has known for over a decade that pedophiles and sex traffickers were targeting children on his platforms, and as a substitute of fixing the issue, what he did was worse than nothing: he killed safety features, buried internal research, after which lied about it to Congress,” said Sacha Haworth, Executive Director of The Tech Oversight Project.
The lawsuit also accused YouTube, Snap and TikTok of safety failings, especially on the subject of protecting young users.
A Google spokesperson said: “These lawsuits fundamentally misunderstand how YouTube works and the allegations are simply not true.”
TikTok and Snap didn’t immediately answer requests for comment.
With Post wires

Meta’s own researchers called Instagram a “drug” while burying evidence that the corporate’s social media apps were hurting kids’ mental health, in accordance with bombshell filings unsealed in California federal court on Friday.
The alarming details surfaced in Northern California District Court, where a coalition of US state attorneys general, school districts and fogeys are suing Meta, Google-owned YouTube, TikTok and Snap over allegations they prioritized profit while misleading the general public about potential risks to children.
“Oh my gosh yall IG is a drug,” one Meta user experience researcher allegedly stated in an internal chat, in accordance with documents cited within the court records.
“We’re principally pushers,” one other Meta worker allegedly responded.
Instagram chief Adam Mosseri “doesn’t need to hear it” and “freaked out” when presented with an internal review about how the app was essentially getting kids hooked with dopamine hits, certainly one of the researchers said.
The plaintiffs allege that the interior evidence showed Meta has a track record of systematically downplaying or covering up research showing how its apps were fueling addiction and anxiety or depression, as well evidence that youngsters were being exposed to online sexual predators.
“We strongly disagree with these allegations, which depend on cherry-picked quotes and misinformed opinions in an try and present a deliberately misleading picture,” a Meta spokesperson said in an announcement.
“The complete record will show that for over a decade, we’ve got listened to oldsters, researched issues that matter most, and made real changes to guard teens – like introducing Teen Accounts with built-in protections and providing parents with controls to administer their teens’ experiences,” the spokesperson added.
Evidence cited within the newly unsealed filings includes sworn testimony from current and former Meta employees, in addition to internal documents obtained through discovery. Time was first to report on the filings.
The filings cited testimony from Instagram’s former head of safety and well-being, Vaishnavi Jayakumar, together with internal docs that showed Meta had a “17x” strike policy before suspending accounts linked “trafficking of humans for sex.”
“That implies that you can incur 16 violations for prostitution and sexual solicitation, and upon the seventeenth violation, your account can be suspended,” Jayakumar testified. “By any measure across the industry, [that] is a really, very high strike threshold.”
The legal transient also unpacks Meta’s alleged handling of research codenamed “Project Mercury,” a 2020 study that examined what happens when users stopped using Facebook and Instagram for a month in comparison with those that continued normal usage.
To Meta’s alleged “disappointment,” the study showed “[p]eople who stopped using Facebook for per week reported lower feelings of depression, anxiety, loneliness, and social comparison,” in accordance with documents cited within the filings. Social comparison refers to people determining their self-worth based on how they’re much like or different from others.
Moderately than publicize the outcomes or conduct more research, Meta allegedly opted to bury the study while claiming its findings were biased as a “results of the prevailing media narrative around the corporate.”
One Meta worker fretted that keeping the outcomes hidden was “going to appear to be tobacco corporations doing research and knowing cigs were bad after which keeping that info to themselves,” in accordance with internal documents.
The plaintiffs allege that “Project Mercury” was direct evidence that Meta officials lied to Congress after they said in December 2020 that they’d no technique to determine if there was a correlation between increased use of Instagram and harm to teenage girls.
The court documents could cause more blowback for Meta on Capitol Hill, where the corporate’s executives have insisted for years that they’re doing all they will to guard underage users from bad outcomes.
“Mark Zuckerberg has blood on his hands: he has known for over a decade that pedophiles and sex traffickers were targeting children on his platforms, and as a substitute of fixing the issue, what he did was worse than nothing: he killed safety features, buried internal research, after which lied about it to Congress,” said Sacha Haworth, Executive Director of The Tech Oversight Project.
The lawsuit also accused YouTube, Snap and TikTok of safety failings, especially on the subject of protecting young users.
A Google spokesperson said: “These lawsuits fundamentally misunderstand how YouTube works and the allegations are simply not true.”
TikTok and Snap didn’t immediately answer requests for comment.
With Post wires







