Outback Steakhouse has found unexpected success in Brazil. The South-American nation is chargeable for an astonishing 83% of Bloomin’ Brands’ total international sales. In the primary half of 2023 alone, sales skyrocketed by 61%, foot traffic surged by 42% and the common check jumped by 19.2% in comparison with the identical period in 2022. Those numbers are in stark contrast to Outback’s operations within the U.S. So, what’s the secret behind this Australian-inspired steakhouse’s takeover in Brazil?
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Tue, Sep 12 202310:55 AM EDT
